Posts in OPERATIONS & SALES
The 6 Steps to VA Success: Hiring and Training a Virtual Assistant for your Wholesale Business

Are you a business owner looking to hire a virtual assistant in 2021? Maybe you’ve even googled “hire a virtual assistant” only to be met with thousands of Websites that sent you into a state of analysis paralysis? Today we are breaking down the exact steps you need to take (plus what to avoid) to hire a virtual assistant and build a lasting, effective working relationship. It just might be the best business decision you ever make.

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How to Know When You're Ready to Outsource Your Social Media

These days, social media isn’t an optional part of running a business. Like book-keeping, sales, and marketing, it’s a necessary part of building an enduring, sustainable brand. But just like other areas of entrepreneurship, you don’t have to do all of it yourself. Social media can be outsourced to free you up to focus on work that matters most to you, whether that’s driving sales or developing new products.

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5 Bookkeeping Mistakes That Cost Your Wholesale Business Money

Small Business Bookkeeping Has A Cost If Not Done Right. Bookkeeping is one of those necessary aspects of business. However, it can end up being one of the last things small business owners and service professionals want to deal with. It’s important to know that bookkeeping is more than just adding categories to your expenses and income. Good bookkeeping gives you data you can use to make better decisions for your business growth.

So you can imagine that if your books aren’t organized and accurate, is a stressor that can build up and over time wreak havoc on your business plans. There are many common mistakes that we see business owners make, especially physicians, attorneys, allied health providers, therapists and other service professionals.

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How the Proof to Product Mastermind Kept Me Focused, Boosted my Confidence and Increased my Revenue

My goal when joining the Proof to Product Mastermind was to build the wholesale arm of my stationery business. Two months in, the COVID-19 pandemic swept across the United States, forcing many small businesses to close their doors and the economy to take a worrisome dip. I needed to redirect my immediate focus. Had I not been a part of the Mastermind group, I know my confidence and my ability to react with clarity would have suffered. Yet instead of floundering, I was inspired by our coach, Katie’s ideas for actionable steps, and her wise advice to do what felt right for my business, once I felt ready. Katie’s reassurance, plus the ability to speak openly with our group, helped prevent me from spiraling in a time of high stress and uncertainty. It allowed me to sit with our current circumstances and take everything in, then move forward. The biggest help for me was to embrace connection, reach out for support, and offer it back in return. All while giving myself some time and grace. The Mastermind group gave me the perfect outlet to do so, and then to take the same approach within my business.

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CRM Tools for Creatives

Emailing prospects.

Following up with retailers after a show.

Tracking who you’ve sent catalogs and samples to in an organized fashion.

These are all good business practices that shouldn’t find you scrounging through old business cards or digging into your inbox. With the right customer relationship management tool, you can do all of these things (and so much more). And many of our favorites have added benefits too.

Here, we have a short review of some of the CRMs used by Paper Camp alumni, and resources we’ve found to really help you have positive client communications and relationships.

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Focus on Top Level Shit with Jen Gotch

We asked some of our TSBC alumni who joined us at Business Camp to provide recaps and highlights from some of their favorite conference sessions. Building A Brand + Surviving Biz Growth by Jen Gotch of Ban.do was one of our keynote speeches, and we’re so thankful that Sarah Almond of Shed Letterpress is sharing all the tips, fun, and inspiration below.  Read on and let us know how you’re focusing on your top-level work.

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Positioning Your Business with Tara McMullin

We asked some of our Paper Camp alumni who joined us at Business Camp to provide recaps and highlights from some of their favorite conference sessions.  Debbie Lee of penelope’s press jumped on board with her top takeaways from Tara Gentile’s session, Perception is Reality.  We love Debbie’s recap, which dives deep into her takeaways, as well as actionable items to incorporate into your business.  Thanks Debbie!

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