pcla_feb17-logo

PAPER CAMP |  LOS ANGELES
February 24 – 25, 2017

We’ll teach you how to create a stationery + gift line, launch to the wholesale market and exhibit at trade shows, so you can build a sustainable, profitable business.

Learn from industry pros who openly share their successes and struggles to help you make better decisions in your business.  Join us for an action-inducing 2-day business camp.

JUMP TO: COURSE DESCRIPTION | WHAT’S INCLUDED | SPEAKERS | BENEFITS | TRAVEL DETAILS | POLICIES

REGISTER
WHERE
The Belamar Hotel
in Manhattan Beach,
California. Just minutes
from LAX airport.
WHEN
Fri, Feb 24, 2017
8:30 – 5:30, Dinner 6-9
Sat, Feb 25, 2017
8:30 – 5:00, Reception 5-7
PRICE
Earlybird rate: $1,750
(register by January 6)
Standard rate: $2,000
*Payment plans avail.
SEATS
We like to keep
workshops intimate.
Space is limited to
30 students.
banner-paper-camp-course-section
SELLING WHOLESALE | Developing your product line; setting prices, minimums & terms; industry standards for greeting cards, boxed notes & gift items.  Please note, this course will not cover wedding suites.
BOOTH LOGISTICS | Designing + building a booth including walls, floors, lighting, shelving + display, shipping logistics and sharing a booth.  Focus on US shows with particular expertise in National Stationery Show + NY Now.
SALES REPS | Road reps vs. showroom reps, How it works, what it costs, benefits to you and how to determine if you are ready to work with reps.
SALES TOOLS | Building out your wholesale sales tools including an effective catalog, order forms, terms + conditions and a strong web presence.
RETAILER PERSPECTIVE | When do they buy, what do they buy, what do they expect of new designers, how + when do they like to be contacted.
MARKETING + MEDIA | Building a mailing list, pre-show mailers, award submissions, working with the press + social media tips.
PLANNING + PREPPING | Road map for preparing for trade shows, schedules, tips and budgeting.
VENDOR RESOURCES  |  Recommendations for printers, packaging materials, manufacturing  solutions and more.

— REGISTRATION INCLUDES —
trade show binder & materials

TUITION & MATERIALS

16 hours + 100+ page
workbook

trade show consulting private forum access

PRIVATE FORUM ACCESS

Your new best friends. Seriously.

trade show food meals entertainment

MEALS & ACTIVITIES

2 Breakfasts, 2 lunches,
1 dinner + 2 receptions.

business consulting trade shows fun surprises

FUN SURPRISES

from our alums,
sponsors & friends!


banner-paper-camp-panelists-la-section

KATIE HUNT
Tradeshow Bootcamp
Kelp Designs
speaker-218-carina

CARINA MURRAY
Crow and Canary

HEATHER HAYNIE
Rock, Paper, Scissors

LISA G. TOWNS
Farewell Paperie

 

KIMBERLEY YURKIEWICZ
Crow and Canary

ROSANNA KVERNMO
Iron Curtain Press

ALLISON BRENNAN
The Social Type

KATIE WILSON
The Good Twin

ALEX GAGNE
Chez Gagne


Collectively, our panelists have:
0+
YEARS EXPERIENCE in the stationery industry
0+
TRADE SHOWS attended as exhibitors or buyers
0+
HOURS COACHING and mentoring small businesses
— BENEFITS TO IN-PERSON TSBC WORKSHOPS —

trade show seminar networking

NEW FRIENDS

Connect with the best and brightest in the industry, including our community of 500+ alumni.

trade show boot camp seminar workbook materilals

TSBC WORKBOOK

Including resource guides, budget worksheets, vendor recommendations + loads of visuals.

trade show seminars break out sessions

PERSONALIZED HELP

We believe in convos + tailored feedback – small group and 1-1 time is a key component to Paper Camp.

trade show seminars class supplies tools

SUPPLY CLOSET

Check out real life samples of booth materials, sales tools, marketing materials, packaging + more!

“I am very grateful for what TSBC has done for me. I can ’t tell you how much things have changed for the better thanks to your program. When I attended Paper Camp, I had roughly 20 stores and I wasn’t working with sales reps. Less than one year later, my products are in 124 stores including Paper Source. And, I’m working with 22 reps! The wisdom shared by TSBC speakers and your encouraging words played a huge part in this growth. Thank you thank you thank you!”
– Lisa Sarmento, Tiramisu Paperie

trade show boot camp travel

TRAVEL + ACCOMMODATIONS:
Tradeshow Bootcamp’s Paper Camp is being held at The Belamar Hotel
3501 North Sepulveda Boulevard
Manhattan Beach, California 90266
310.750.0300  |  thebelamar.com

 

The Belamar is located approximately
• 8 minutes South of Los Angeles International Airport (LAX)
• 30 minutes North of Long Beach Airport (LGB)
• 45 minutes West of Union Station
Travel and lodging are not included with Paper Camp’s registration. However, The Belamar has reserved a number of rooms for TSBC students. Rates start at $166 per night. If you’re interested in sharing a room with another Paper Camp student, please indicate that during your registration process and we’ll help pair you up.

trade show boot camp policies

CANCELLATION POLICY:
Due to the intimate nature of this event, details are planned and personalized far in advance for each of our guests, therefore all payments are 100% non-refundable and non-transferable.

REGISTRATION:
Tickets to TSBC programs are sold individually and valid for one participant.  If you would like multiple members of your team to attend, you will need to register for separate tickets.  Group discounts are available, please email katie@tradeshowcamp.com for more info.

Each registered attendee (individual) receives access to Paper Camp, conference materials as well as the TSBC alumni forum. Group discounts are available for two or more people from the same company.  Email katie@tradeshowcamp.com for more info.

ABOUT TRADESHOW BOOTCAMP:
Tradeshow Bootcamp was founded in 2011 by Katie Hunt, but made possible by many supportive experts in the stationery industry! Tradeshow Bootcamp evolved from the fact that we are members of a very collaborative industry and the belief that the more we can share with one another, the stronger our individual businesses and our stationery community will become. Tradeshow Bootcamp has helped more than 650 stationery + gift companies successfully prepare for large trade shows and the wholesale market. We look forward to having you join us!

 

sponsors

 

defrance sponsor of trade show boot camp         manny-stone-decorators          

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