TRADESHOW WEBINARS | SPRING 2015 | ONLINE
March – April, 2015

Eight live webinars over seven weeks to teach you how to launch a wholesale program, prepare you for large scale tradeshows and long term business growth. 17 industry pros, 9 hours of content + a supportive community of 375+ TSBC alums.

JUMP TO: SCHEDULECOURSE DESCRIPTION | WHAT’S INCLUDED | SPEAKERS | BENEFITS | POLICIES

REGISTER
WHERE
Online. Join us
from the comfort of
your home, office or
favorite vacation spot.
WHEN
7 Weeks:
Classes are at
4pm PT / 7pm ET
Starting March 10th
PRICE
Earlybird rate: $700
(register by Feb. 23rd)
Standard rate: $900
*Payment plans avail.
SEATS
We like to keep
workshops intimate.
Space is limited to
30 students.

fall trade show webinar schedule

Tuesday, March 10, 2015 | 4:00 – 5:00pm PT
SELLING WHOLESALE: GREETING CARDS + PACKAGED PRODUCTS
Erika Firm, Analog Creative Co.
Jen Pham-Corbett, Farewell Paperie

Thursday, March 12, 2015 | 4:00 – 5:00pm PT
SELLING WHOLESALE: WEDDING ALBUMS
Claudia Smith, Fig. 2 Design Studio
Kimberley Yurkiewicz, Crow & Canary

Wednesday, March 18, 2015 | 4:00 – 5:00pm PT
SALES TOOLS & SALES REPS
Carina Murray, Crow & Canary

Wednesday, March 25, 2015 | 4:00 – 6:00pm PT
BOOTH DESIGN & LOGISTICS
Amber Ellis-Seguine, Flywheel Press
Rachael Hetzel, Pistachio Press

Wednesday, April 1, 2015 | 4:00 – 5:00pm PT
MARKETING + SOCIAL MEDIA
Katie Hunt, Kelp Designs + TSBC
Julie O’Brien, Sweet Paper

Wednesday, April 8, 2015 | 4:00 – 5:00pm PT
MEET THE PRESS ROUNDTABLE
Nole Garey, Oh So Beautiful Paper
Sarah Schwartz, Stationery Trends + The Paper Chronicles
Kimberly Baker, Great American Media Services

Wednesday, April 15, 2015 | 4:00 – 5:00pm PT
RETAILER ROUNDTABLE
Heather Haynie, Rock Paper Scissors
Samantha Finigan, Gus & Ruby Letterpress
Kate Strzok, Broadway Paper

Wednesday, April 22, 2015 | 4:00 – 5:00pm PT
ALUMNI ROUNDTABLE
Rosanna Kvernmo, Iron Curtain Press
Shannon Kennedy, The Paper Cub
Kristen Ley, Thimblepress

tradeshow webinar course
SELLING WHOLESALE | Developing your product line; setting prices, minimums & terms; industry standards for greeting cards, boxed notes & wedding suites.
WEDDING ALBUMS | In-depth discussion includes how to design books, what to include, how to ship, how to exhibit, pricing and other logistics.
BOOTH LOGISTICS | Designing + building a booth including walls, floors, lighting, shelving + display, shipping logistics and sharing a booth.
SALES REPS | Road reps vs. showroom reps, How it works, what it costs, benefits to you and how to determine if you are ready to work with reps.
SALES TOOLS | Building out your wholesale sales tools including an easy to use order form, terms + conditions, effective catalog and a strong web presence.
RETAILER PERSPECTIVE | When do they buy, what do they buy, what do they expect of new designers, how + when do they like to be contacted.
MARKETING + MEDIA | Building a mailing list, pre-show mailers, award submissions, working with the press + social media tips.
PLANNING + PREPPING | Road map for preparing for trade shows, schedules, tips and other details to tie everything together.

— REGISTRATION INCLUDES —
live webinars business consulting trade shows

TUITION + MATERIALS

9 hours of content and
Q+A with 17 industry experts.

video webinar playback

VIDEO PLAYBACK

If you miss a session,
no biggie. Recordings are
sent each week.

business forums for members only

TRADESHOW FORUM ACCESS

Your new best friends. Seriously.

alumni perks for webinars

ALUMNI PERKS

Freebies, discounted services + products to help your biz.


webinar tradeshow panelist speakers

KATIE HUNT
Tradeshow Bootcamp
Kelp Designs

ALI FLIPPIN
E. Frances Paper

AMBER ELLIS-SEGUINE
Flywheel Press

CARINA MURRAY
Crow and Canary

CLAUDIA SMITH
Fig. 2 Design Studio

ERIKA FIRM
Analog Creative Co.

HEATHER HAYNIE
Rock Paper Scissors

JEN PHAM-CORBETT
Farewell Paperie

JULIE O’BRIEN
Sweet Paper

KIMBERLEY YURKIEWICZ
Crow & Canary

KIMBERLEY BAKER
Great American Media Services

NOLE GAREY
Oh So Beautiful Paper

RACHAEL HETZEL
Pistachio Press

ROSANNA KVERNMO
Iron Curtain Press

SAMANTHA FINIGAN
Gus & Ruby

SARAH SCHWARTZ
Stationery Trends
The Paper Chronicles

SHANNON KENNEDY
The Paper Cub Co.

Our Paper Camp Speakers openly share their successes + struggles
to help you make educated decisions for your business.
Collectively, our panelists have:
0+
YEARS EXPERIENCE
working in the stationery industry
0+
TRADE SHOWS
worked as exhibitors and/or buyers
0+
HOURS COACHING
and mentoring small businesses
— BENEFITS TO ONLINE TSBC CLASSES —

icon-webinar-live-webinars

FLEXIBILITY

Virtual classes make it easy for you to learn wherever you are.

video webinar playback

VIDEO RECORDINGS

Each week you’ll receive a video playback to rewatch as you’d like. Comes in
handy when you want a refresher.

tradeshow seminar notes

NO FLUFF

You’ll leave each workshop with a mile long to do list, but also with the confidence,
resources and know-how to tackle it all.

trade show seminars class supplies tools

COMMUNITY

More than 350 creative entrepreneurs will welcome you to TSBC with open arms, cheer your successes and help you when you get stuck in a rut.

“The webinars gave us a solid foundation and we arrived at NSS as prepared as we could be, knowing what to expect thanks to the advice from the alumni on the TBSC webinars.
I can’t thank TSBC enough (plus, the alumni Facebook group is awesome!).”
-Chantal Bennett, Papillion Press,
2011 Alum

tradeshow webinar policies

CANCELLATION POLICY:
TSBC Webinar registration and payments are non-refundable and non-transferable.

 

REGISTRATION:
Tickets to TSBC programs are sold individually and valid for one participant.  If you are in a partnership and would like both members of your team to attend the live classes, you will need to register for two tickets.  Each registered attendee (individual) receives access to the live webinars as well as the TSBC alumni forum.

 

ABOUT TRADESHOW BOOTCAMP:
Tradeshow Bootcamp was founded by Katie Hunt of Kelp Designs, but made possible by many supportive folks in the stationery industry! Tradeshow Bootcamp evolved from the fact that we are members of a very collaborative industry and the belief that the more we can share with one another, the stronger our individual businesses and our stationery community will become. Tradeshow Bootcamp has helped more than 350 stationery + gift companies successfully prepare for large tradeshows and the wholesale market. We look forward to having you join us!

REGISTER