TRADESHOW WEBINARS | FALL 2014 | ONLINE
October – November, 2014

Seven weeks of workshops to teach you how to launch a wholesale program and prepare you for large scale tradeshows and long term business growth. 17 industry pros, 8 hours of content + a supportive community of 350+ TSBC alums.

JUMP TO: SCHEDULECOURSE DESCRIPTION | WHAT’S INCLUDED | SPEAKERS | BENEFITS | POLICIES

REGISTER
WHERE
Online. Join us
from the comfort of
your home, office or
favorite vacation spot.
WHEN
7 Weeks:
Wednesday evenings
at 4pm PT / 7pm ET
Starting October 8.
PRICE
Earlybird rate: $700
(register by Sept. 12th)
Standard rate: $900
*Payment plans avail.
SEATS
We like to keep
workshops intimate.
Space is limited to
30 students.

fall trade show webinar schedule
October 8th 2014
SELLING WHOLESALE + PRODUCT DEVELOPMENT
4:00 – 5:30pm PST

October 15th 2014
BOOTH RESOURCES + LOGISTICS
4:00 – 5:30pm PST

October 22nd 2014
SALES TOOLS + SALES REPS
4:00 – 5:00pm PST

October 29th 2014
MARKETING + SOCIAL MEDIA
4:00 – 5:00pm PST

November 5th 2014
MEET THE PRESS ROUNDTABLE
4:00 – 5:00pm PST

November 12th 2014
RETAILER ROUNDTABLE
4:00 – 5:00pm PST

November 19th 2014
TSBC ALUMNI ROUNDTABLE
4:00 – 5:00pm PST

tradeshow webinar course
SELLING WHOLESALE | Developing your product line; setting prices, minimums & terms; industry standards for greeting cards, boxed notes & wedding suites.
WEDDING ALBUMS | In-depth discussion includes how to design books, what to include, how to ship, how to exhibit, pricing and other logistics.
BOOTH LOGISTICS | Designing + building a booth including walls, floors, lighting, shelving + display, shipping logistics and sharing a booth.
SALES REPS | Road reps vs. showroom reps, How it works, what it costs, benefits to you and how to determine if you are ready to work with reps.
SALES TOOLS | Building out your wholesale sales tools including an easy to use order form, terms + conditions, effective catalog and a strong web presence.
RETAILER PERSPECTIVE | When do they buy, what do they buy, what do they expect of new designers, how + when do they like to be contacted.
MARKETING + MEDIA | Building a mailing list, pre-show mailers, award submissions, working with the press + social media tips.
PLANNING + PREPPING | Road map for preparing for trade shows, schedules, tips and other details to tie everything together.

– REGISTRATION INCLUDES –
live webinars business consulting trade shows

TUITION + MATERIALS

8 hours of content and
Q+A with 17 industry experts.

video webinar playback

VIDEO PLAYBACK

If you miss a session,
no biggie. Recordings are
sent each week.

business forums for members only

TRADESHOW FORUM ACCESS

Your new best friends. Seriously.

alumni perks for webinars

ALUMNI PERKS

Freebies, discounted services + products to help your biz.


webinar tradeshow panelist speakers

KATIE HUNT
Tradeshow Bootcamp
Kelp Designs

ADAM SMITH
Life is Funny

ALI FLIPPIN
E. Frances Paper

AMBER ELLIS-SEGUINE
Flywheel Press

BRIANA FEOLA
Brainstorm

CARINA MURRAY
Crow and Canary

CHELSEA SHUKOV
Sugar Paper

CLAUDIA SMITH
Fig. 2 Design Studio

CYD CONVERSE
The Sweetest Occasion

EMILY LEY
Emily Ley

ERIKA FIRM
Delphine

HEATHER HAYNIE
Rock paper Scissors

JULIE O’BRIEN
Sweet Paper

KATE STRZOK
Broadway Paper

NOLE GAREY
Oh So Beautiful Paper

RACHAEL HETZEL
Pistachio Press

SARAH SCHWARTZ
Stationery Trends
The Paper Chronicles

Our Paper Camp Speakers openly share their successes + struggles
to help you make educated decisions for your business.
Collectively, our panelists have:
0+
YEARS EXPERIENCE
working in the stationery industry
0+
TRADE SHOWS
worked as exhibitors and/or buyers
0+
HOURS COACHING
and mentoring small businesses
– BENEFITS TO ONLINE TSBC CLASSES –

icon-webinar-live-webinars

FLEXIBILITY

Virtual classes make it easy for you to learn wherever you are.

video webinar playback

VIDEO RECORDINGS

Each week you’ll receive a video playback to rewatch as you’d like. Comes in
handy when you want a refresher.

tradeshow seminar notes

NO FLUFF

You’ll leave each workshop with a mile long to do list, but also with the confidence,
resources and know-how to tackle it all.

trade show seminars class supplies tools

COMMUNITY

More than 350 creative entrepreneurs will welcome you to TSBC with open arms, cheer your successes and help you when you get stuck in a rut.

“The webinars gave us a solid foundation and we arrived at NSS as prepared as we could be, knowing what to expect thanks to the advice from the alumni on the TBSC webinars.
I can’t thank TSBC enough (plus, the alumni Facebook group is awesome!).”
-Chantal Bennett, Papillion Press,
2011 Alum

tradeshow webinar policies

CANCELLATION POLICY:
TSBC Paper Camp registration and payments are non-refundable and non-transferable.

 

ABOUT TRADESHOW BOOTCAMP:
Tradeshow Bootcamp was founded by Katie Hunt of Kelp Designs, but made possible by many supportive folks in the stationery industry! Tradeshow Bootcamp evolved from the fact that we are members of a very collaborative industry and the belief that the more we can share with one another, the stronger our individual businesses and our stationery community will become. Tradeshow Bootcamp has helped more than 350 stationery + gift companies successfully prepare for large tradeshows and the wholesale market. We look forward to having you join us!

REGISTER